Tag Archive: television

Gypsy Soul PlayLive Performance Kicks Off Labor Day Weekend!

WGypsy Soul - PlayLive hat better way to start the Labor Day Weekend than with some music? We’re much obliged to take that advice and are happy to welcome Gypsy Soul to the PlayLive  stage, tomorrow, Friday August 31st at 2:00pm.

Gypsy Soul is a California based Celtic soul band led by Cilette Swan and Roman Morykit that sings catchy folk based pop/rock songs.

Their music has aired all over the world and been featured in numerous television shows including Felicity, Roswell, and Providence.

The pair met in Scotland and formed a creative partnership that’s resulted in over ten CDs-including the latest, Grace and Tranquility.

They have been featured as critics Choice and Top Picks in numerous publications including the Seattle Post Intelligencer, LA Times, SF Examiner, Palo Alto Daily News, Bass Player, and Performing Songwriter.

In honor of their 11th CD they are offering a free download of their new song, “Where Did We Go Wrong” available here: http://www.gypsysoul.com/

Click below to view one of their live performances from the Triple Door in Seattle.

[youtube http://youtu.be/ORpkpqxA6kA]

If you’re in the Redmond area,

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One eskimO’s “Amazing” Now On Palladia!

We’ve got some great news to kick off the week!  One eskimO’s video for “Amazing,” which was shot originally for one of our PlayLive sessions, has just been added to Palladia, the music-centric high definition television channel. Keep your eyes peeled for it on the channel’s video rotation so you can see it in all of its hi-def glory!

Congrats to the band!  We’re honored our PlayLive session video was chosen to be the song’s official music video and if you haven’t seen it yet, be sure to check out “Amazing”:

[youtube=http://www.youtube.com/watch?v=y2w3MM8htP8]

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Mom Knows Best; Reaching On-the-Go Moms in a Multi-Screen Universe

As the saying goes, mom knows best. As caregiver and purchaser of household items, moms play an important role in making sure a household functions smoothly.  As the primary person in charge when it comes to day-to-day purchasing decisions, moms also make up an increasingly popular market segment for advertisers.  Traditionally, advertisers connected with moms at home through television, radio, and print advertising. However, with the advent of internet-enabled phones, social communication platforms, and digital publications, advertisers can connect in new ways that moms can better identify with.

Enter the “Alpha Mom.” This new group of Moms is college-educated, tech-savvy, and wants to be involved with their children’s lives yet engage in a more active role outside of the home.  Alpha Moms are constantly on the go, and this difference in habit from traditional stay-at-home Moms presents a new challenge for advertisers looking to keep up with this audience.

Getting in front of an elusive Alpha Mom might at first glance seem like no easy task. However, part of the solution can be found in their active routine. As natural social networkers, Alpha Moms maintain relationships with their friends via online social networks: they blog, they use the mobile web to find deals,

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